The goal of Embrace.VR was to create an immersive and interactive virtual reality experience that conveyed a powerful message about human connection and compassion. The challenge was to design a VR installation that seamlessly merged multiple emerging technologies—such as passthrough VR, AR, wearable tech, and projection mapping—while ensuring the experience was emotionally engaging and left a lasting impact on participants.

We developed Embrace.VR, a one-of-a-kind interactive VR experience where participants were transported into a hyper-real world facing the threat of losing human connection. To save this world, users had to physically connect with and embrace hyper-real human avatars, blending passthrough VR, AR, and wearable technology to deepen the sense of presence and emotional engagement. The installation debuted at the New Museum’s New Inc: Digital Humanism Group Exhibition in New York City, showcasing the innovative use of immersive technologies to create an emotional, narrative-driven experience.

Embrace.VR made a strong impact at its premiere, resonating with audiences through its unique combination of technology and emotional storytelling. The installation highlighted the power of immersive experiences to evoke compassion and connection, successfully capturing the attention of both the tech and art communities. The project demonstrated how emerging technologies can be harnessed to deliver powerful messages, positioning Embrace.VR as a meaningful and memorable piece within the exhibition.